“It could be seen as somewhat ironic that Google is addressing what has been a key criticism leveled at it by its chief search competitor, Microsoft Bing. The software giant ran a series of scathing commercials, which while never mentioning Google by name, depicted the search results most people get as comically lacking context. Most people understood that the criticism and joke was aimed at Google, and now Google is doing something about the quality of its results.”
“The problem on Wall Street has never been about the absolute amount of leverage, but rather about whether financiers have the right incentives to properly manage the risks they are taking. During Wall Street’s heyday, when these firms were private partnerships and each partner’s entire net worth was on the line every day, shared risk ensured a modicum of prudence even though leverage was often higher than 30-to-1. Not surprisingly, that prudence gave way to pure greed when, starting in 1970 and continuing through 2006, one Wall Street partnership after another became a public corporation—and the partnership culture gave way to a bonus culture, in which employees felt free to take huge risks with other people’s money in order to generate revenue and big bonuses.”
“As Donald Jones, vice president of business development at QUALCOMM, Inc. writes, the healthcare industry is moving from a “sick care system” to a “health improvement system,” and mobile health (mHealth) services are a big part of it.”
“From devices that can monitor your vital signs and blood glucose from a distance, to watches that can tell your heart rate after running a marathon, to doctors who can stay in touch over smartphones and tablets with kidney patients after dialysis to even just staying out of the hospital, technology is changing the way we live.”
“What distinguishes our intellect from animals’ is not that we can go against our environment—most of us can’t, not in the long run—but rather that we can purposefully alter our environment to shape our behavior in ways we choose.”
“Mobile health’s potential savings to the health-care system are enormous. A 2010 study by one research firm reckoned that the savings in the United States and Canada from mobile monitoring of patient health could climb to as much as $6 billion a year by 2014. If mobile apps could reduce obesity and its associated costs by just 5 percent, the savings would amount to about $15 billion a year in the U.S. alone. The effect on eldercare would be even larger; a Boston Consulting Group report from earlier this year projects a possible cost reduction of 25 percent, which by one study’s figures would amount to about $30 billion.”
“You put sensors in phones and throughout the home, you develop algorithms that can infer what people are doing, and then you provide tailored automatic feedback that reinforces the right behaviors.”
“Skinner was right-on, in terms of any sentient being from pigeons to humans responding to setting goals, tracking progress, and getting feedback. These tools can provide all that, and can reach into any population to do it.”
“Kumar, who is now ShapeUp’s chief medical officer, says that the 14,000 employees at one large client have logged nearly 5 billion steps and lost some 41,000 pounds—a shrewd investment for the employer and insurer paying their health-care costs.”
“Skinner’s theory was at its core so simple that it sounds purely commonsensical today: all organisms tend to do what the world around them rewards them for doing.”